Utilizing Design for Organizational Success

Experience, results and recommendations by the Slovene Competence Centre for Design Management

Seven Slovene companies share their experience on how integrating design into business processes and implementing design management has changed their mindset, innovation potential, problem solving and market behaviour.

134 pages, soft cover

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From the book


Contributors

Brigitte Borja de Mozota, PhD

Brigitte Borja de Mozota, PhD

Honorary Professor, Paris Ouest University; Founder of Designence™ model

LinkedIn
Matevž Čelik

Matevž Čelik

Director, National Museum of Architecture and Design (MAO)

mao.si
Metka Hrovat

Metka Hrovat

Senior Brand Strategy Consultant, BrandTrust; Brand Manager and Head of HR, SIP

www.brand-trust.de
Frans Joziasse MSc/MBA

Frans Joziasse MSc/MBA

Founder and CEO, Park Design Management, Grow

park.empdl.com
Mojca Mihailovič Škrinjar (Slovenia)

Mojca Mihailovič Škrinjar (Slovenia)

Founder, Design Business Consulting; Head of Specialist Trainings and Validation, KCDM projects

LinkedIn
Darragh Murphy

Darragh Murphy

Co-founder and CEO, DUCO

www.ducontact.com
Miha Klinar

Miha Klinar

Co-founder, Gigodesign; Lecturer, Academy of Arts and Design, University of Ljubljana; CEO, KCDM projects

gigodesign.com
Lynne Elvins MSc/BA(hons)

Lynne Elvins MSc/BA(hons)

Founder, Design Rally; Independent Design Manager

designrally.co.uk

About the Book

The book showcases the experience of seven Slovene companies that were a part of one or both editions of the Competence Centre for Design Management between 2012 and 2019. The cases are presented in a way that grants insights into the reactions and decision-making of the companies when faced with different challenges.

The book describes the growing role of design in each company based on the Design Staircase model. It also features information on the kind of education and competence building each company underwent as part of KCDM, along with the profiles of the employees involved and resources spent. The companies presented vary in size, industry and background. This way, their cases can be relevant and helpful to different organisations that are looking for examples of good practice. Added to that are some hints on where and how to start with design management, written by some of the most influential experts in the field.

Some of the content may be quite detailed. We wrote the book not to be read as a novel, but rather to inspire managers and decision makers in the companies, students and policy makers to tap into the field of design, recognise its potential and start including it in their business strategies and policies in order to make them more successful and relevant.

Want your own copy?
The English version of the book will be available in early 2020. Please send us your email address and we will notify you when it is available.